Explaining Bandwidth and File Size

What is bandwidth? Why does everything seem to slow down when viewing a large photograph or YouTube video on a PC?

Faced with explaining (to a non-technical audience) how internet connection speed and file size impact the user’s experience, I came up with a simple explanation using props: balloons. Here’s the 90-second version that should be adequate for most “normal users.”

I conceived this when challenged by a client to explain their critical conflicts between file size and bandwidth using only one Power Point slide of bulleted text. (Using a story based on key analogies, the explanation took several pages of text in written form.) I accepted the challenge, under the condition I could set up that single slide with this prop/analogy. And it worked for the client, though I wasn’t surprised considering I’ve often resorted to props before as one method for explaining technical concepts.

So, does it work for you?

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